Apple’s year-end rankings show that Chinese shopping platform Temu has regained its top spot as the most downloaded free app in the US for 2024, dethroning TikTok. Temu’s rise to the top marks a significant shift in consumer preferences.
Shifts in App Rankings
Temu reclaimed the top spot, overtaking TikTok, which fell to third place.
Instagram Threads jumped to second place, surpassing TikTok.
ChatGPT climbed to fourth place, a significant rise after its launch in May 2023.
Meta’s apps, including Instagram and WhatsApp, secured sixth and seventh spots, respectively.
Other notable apps in the top 10 include CapCut, YouTube, and Google Maps.
Notable Trends and Declines
TikTok’s decline in rankings may be attributed to regulatory challenges in the US.
Shopping platform Shein secured the 12th position, while Facebook fell to No. 13.
The remaining top 20 apps include Telegram, Snapchat, Cash App, Spotify, Max, McDonald’s, and Amazon.
Insights into Consumer Preferences
Apple’s annual list provides valuable insights into consumer preferences, highlighting the growth of shopping platforms, social media, and AI-powered apps.
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